WHAT data may we collect about you?"Personal data" means any information that could identify you either directly (e.g. your name) or indirectly (e.g. through a unique client ID number). The personal data we collect depends upon the touchpoint of our interaction, and is also limited to that which is relevant and appropriate for the interaction. Website visitors who browse Dior.com, online boutique, digital apps and view our products, information and offerings can choose to do so without identifying themselves, and the same applies to in-store and social media browsing. Unless you choose to interact with us via those touchpoints, such as by making a purchase on our site, signing up for one of our programs or services, or posting a comment or a like online, our data collection is limited to the use of ‘cookies’ for website visitors. For customers and other individuals who sign up for programs or services, we must collect certain relevant information from you. The information we collect is related to the particular transaction as well as our overall relationship with you. For example, if you make purchases from Dior.com, online boutique or in our stores, we must collect information to process (and, if relevant, fulfill and ship) your order. For customers and other individuals who sign up for our programs or services, we generally collect your contact details, contact preferences, and information that will allow us to make recommendations to you about our products or services that may be of interest. We may centralize the information pertaining to our customers so that we have it organized in one place, as this helps us manage our relationship with you as well as your choices and preferences. Depending on the data you provide or share with us, personal data may include information related to:
HOW do we collect or receive your data?As part of our relationships, we may collect certain data via the following touchpoints:
FOR WHAT PURPOSES are your data used by Dior?As part of our relationship, depending on the context in which your data is collected, we use your data for:
FOR HOW LONG may we keep it?We only keep your personal data for as long as we need it to reach the purpose pursued, to meet your needs, or to comply with our legal or business obligations. As a general principle, your personal data will be retained in our client database:
WHO may access your data?Your data are for Dior services dealing with your requests. We ensure that only duly authorised persons can access your personal data when necessary for the above-mentioned purposes. We communicate your information only where necessary, and if possible in a form that does not allow a direct identification to:
HOW do we address cross-border protections?Because Dior operates in many countries across the world, some of your data may be collected, accessible or stored outside of your country of residence. You should know that the data protection and security requirements differ from place to place, and may not offer the same level of protection as those in your home country. Nevertheless, Dior and our group companies have taken steps to ensure an adequate level of protection of your data irrespective of where it is located, such as by using data transfer methods approved by the European Commission (where the data protection laws are considered to be the strongest worldwide). We also require our third-party partners to fulfill applicable data transfer obligations in relation to the personal data that they receive on our behalf.
How are consumer preferences and individual rights addressed?In accordance with applicable laws and requirements, Dior and its group companies have put in place measures to fulfill the rights of individuals in relation to the personal data that we (or our third parties) hold about them. This includes, for example, the right to know about the data we hold about you or to obtain a copy, and the limited rights to amend your data, request erasure, or object to the processing of your data. We encourage individuals who have entrusted their data to us to keep it current (such as if you change your email address, address or phone number), so that we have your correct information on file. We also encourage consumers to update their preferences with us, such as in relation to products and the frequency of contacts, so that we can personalize our service to your expectations and needs. Finally, we offer individuals the right to withdraw consent from our programs and offerings at any time. To do so, or to exercise any of these other rights, please use our Contact Us link on Dior.com, online boutique, digital apps, or email us at firstname.lastname@example.org. For individuals seeking access to their data, we also require authentication to ensure that we are not providing personal data to an unauthorized person.
How does Dior protect children's privacy?Dior has adopted practices that are designed to ensure that we do not to collect or maintain any information from children under the age of 13. If we learn that we mistakenly collected any information from anyone under the age of 13, we will purge it immediately, except for responding to a question or inquiry on a one-time basis from the individual or his/her parent or legal guardian.
CONTACT USDior Beauty Customer Service Hotline: (852) 2970 0608 Operation hours: 10:00am to 6:00pm, Monday to Friday, except Public Holiday
INFORMATION ABOUT COOKIE MANAGEMENT CookieThis section presents our policy for managing cookies on the dior.com website. It aims to explain where the browsing information processed when you visit our website comes from, how it is used, and your rights.
WHAT IS A COOKIE?When you visit our website, we might, depending on the choices you make, store a text file on your device (computer, smartphone, tablet, etc.) through your web browser. This text file is a cookie. For as long as it is valid and stored on your device, it will enable Dior to identify your device when you visit the website in the future. Only the issuer of a cookie can read or modify information stored in it. Below you will find information on the cookies that might be stored on your device when you visit pages on the dior.com website, either by Dior or by third parties, and how you can delete cookies or refuse to allow them to be stored on your device.
WHAT IS THE PURPOSE OF THE COOKIES ISSUED ON DIOR.COM / SHOP.DIORBEAUTY.HK?There are several categories of cookie. Some of them are issued directly by Dior and its providers, and some are issued by third-party companies.
MANAGING THE COOKIES STORED ON YOUR DEVICEYou can decide whether cookies are stored on your device through the cookie setting tool available by clicking here, in the cookie banner or in the footer on dior.com You can also configure your web browser as you wish, so that cookies are accepted and stored on your device, or conversely blocked. The configuration process is different for each web browser. It is usually described in the browser’s help menu. We urge you to find out how to configure your browser. This will allow you to find out how to change your cookie preferences.
What is the benefit of seeing special offers and advertising tailored to your browsing preferences?The aim is to show you the most relevant offers and advertising. As such, cookie technology enables us to display content, in real-time, that is best suited to your fields of interest, as deduced from your browsing history on our website. The interest you show in content displayed on your terminal when you consult a website often determines the advertising resources of this site, enabling it to provide its services, which are often supplied free of charge to users. You doubtless prefer to see offers and advertising that are relevant to you, rather than content that is of no interest to you at all. Similarly, both Dior and advertisers want their offers and advertising to be shown to Internet users that are likely to be interested in them.